<p><span style="color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; background-color: rgb(255, 255, 255);">现如今大多数人都知道公司
网站建设分成很多种类型，其实网站类型大多数都是由公司本身定位和市场需求决定的。有些公司利用网站提升知名品牌曝光、有些公司利用网站展现商品或服务项目变现、一些公司则对提高品牌形象和售卖商品及服务项目都有需求、也有一些公司只是把网站作为一个展示平台丰富多彩公司文化。</span><br data-filtered="filtered" style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);"/><br data-filtered="filtered" style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);"/><span style="color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; background-color: rgb(255, 255, 255);">当然，绝大多数公司建设公司官网的主要目的还是营销推广，今天给大家介绍两种有利于‘营销推广’的网站类型，及其二者的区别：</span><br data-filtered="filtered" style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);"/><br data-filtered="filtered" style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);"/><strong style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);">一：营销网站</strong><br data-filtered="filtered" style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);"/><br data-filtered="filtered" style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);"/><strong style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);">1、应用领域：</strong><br data-filtered="filtered" style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);"/><span style="color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; background-color: rgb(255, 255, 255);">营销网站设计风格合适大部分企业应用，设计构思上重视体现关键点和大气，集中体现专业化公司企业形象。营销网站融合了各种各样网络市场营销观念和网络运营管理方案，不但重视企业网站建设的专业能力，更加注重网络运营管理的整个过程，是企业网站制作与运营系统维护一体化的全程网络营销方式。针对所有的中小型企业而言，营销网站的设计构思能够让您的顾客或潜在用户在第一时间内对您的企业产生十分信任的感觉，为您的电子商务事业起到事倍功半的实际效果。</span><br data-filtered="filtered" style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);"/><br data-filtered="filtered" style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);"/><strong style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);">2、关键特性：</strong><br data-filtered="filtered" style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);"/><br data-filtered="filtered" style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);"/><span style="color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; background-color: rgb(255, 255, 255);">1）主题鲜明</span><br data-filtered="filtered" style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);"/><span style="color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; background-color: rgb(255, 255, 255);">确立主题，即我们能提供？客服需要什么？一个网页页面只有一个主题风格，过多会造成关键偏移，客户难已了解，网站没法集聚权重值。</span><br data-filtered="filtered" style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);"/><br data-filtered="filtered" style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);"/><span style="color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; background-color: rgb(255, 255, 255);">2）结构类型布局</span><br data-filtered="filtered" style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);"/><span style="color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; background-color: rgb(255, 255, 255);">优良的结构特征布局，不但有益于客户浏览，更对百度搜索引擎索爬行网站具有持续性的引导作用，偏平式树形结构备受各大搜索引擎的喜爱。</span><br data-filtered="filtered" style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);"/><br data-filtered="filtered" style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);"/><span style="color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; background-color: rgb(255, 255, 255);">3）客户行为</span><br data-filtered="filtered" style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);"/><span style="color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; background-color: rgb(255, 255, 255);">深入分析客户网页浏览习惯、点击行为、确立客户需求以及侧重点，结合网络数据引导客户网页浏览指定页面，进而达到促使询盘转换的目的。</span><br data-filtered="filtered" style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);"/><br data-filtered="filtered" style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);"/><span style="color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; background-color: rgb(255, 255, 255);">4）软实力</span><br data-filtered="filtered" style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);"/><span style="color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; background-color: rgb(255, 255, 255);">适当展现公司整体实力，勿过度浮夸，主要表现手段有、视频宣传片、第三方平台媒体、公司文化、工作环境、获奖证书、顾客口碑评价等。</span><br data-filtered="filtered" style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);"/><br data-filtered="filtered" style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);"/><span style="color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; background-color: rgb(255, 255, 255);">5）标准规范</span><br data-filtered="filtered" style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);"/><span style="color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; background-color: rgb(255, 255, 255);">前端开发代码编写要合乎W3C标准，尽可能精简，防止多余的源代码沉淀，各标识运用合乎搜索引擎优化（SEO）规范，适配各大浏览器。</span><br data-filtered="filtered" style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);"/><br data-filtered="filtered" style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);"/><span style="color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; background-color: rgb(255, 255, 255);">6）具体内容规范</span><br data-filtered="filtered" style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);"/><span style="color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; background-color: rgb(255, 255, 255);">时刻保持网站信息内容的更新时间，并具有有可读性，全部文章内容必须要紧紧围绕网页页面主题来写，切勿出现与网页页面主题风格不符的稿子。</span><br data-filtered="filtered" style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);"/><br data-filtered="filtered" style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);"/><strong style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);">二：响应式网站</strong><br data-filtered="filtered" style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);"/><br data-filtered="filtered" style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);"/><strong style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);">1、应用领域：</strong><br data-filtered="filtered" style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);"/><span style="color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; background-color: rgb(255, 255, 255);">响应式网站设计风格合适大、中型企业运用，集中体现公司文化、品牌与服务项目。响应式网站具有营销网站与品牌型网站全部特点，页面精美、动感十足，选用现阶段世界最顶尖的HTML5+CSS3+JQ技术，对于不同显示屏系统自动适用，对电脑、平板电脑、手机都会保持一站式访问，是企业品牌推广与多服务平台营销的无缝拼接衔接完美解决方法。</span><br data-filtered="filtered" style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);"/><br data-filtered="filtered" style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);"/><strong style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);">2、关键特点：</strong><br data-filtered="filtered" style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);"/><span style="color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; background-color: rgb(255, 255, 255);">1）网页页面响应网页页面会依据不同机器设备屏幕系统自动适配，无需放大缩小看。</span><br data-filtered="filtered" style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);"/><span style="color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; background-color: rgb(255, 255, 255);">2）提高企业形象HTML5+CSS3酷炫的视觉效果，让网址在同行中出类拔萃。</span><br data-filtered="filtered" style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);"/><span style="color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; background-color: rgb(255, 255, 255);">3）营销推广性能突显结构明晰、主题风格突出、全新升级的营销推广思维，一站融入多种销售平台。</span><br data-filtered="filtered" style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);"/><span style="color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; background-color: rgb(255, 255, 255);">4）照片响应系统会依据不同终端设备适配适合尺寸的图片，节约手机端流量。</span><br data-filtered="filtered" style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);"/><span style="color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; background-color: rgb(255, 255, 255);">5）有利于搜索引擎优化的手写HTML5代码、标识运用规范、强力内链，合乎各大百度搜索引擎标准。</span><br data-filtered="filtered" style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);"/><span style="color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; background-color: rgb(255, 255, 255);">6）高性价比一个网站等同多个网站的融合，两年内都是技术领先行业。</span><br data-filtered="filtered" style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);"/><br data-filtered="filtered" style="box-sizing: border-box; margin: 0px; padding: 0px; color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; white-space: normal; background-color: rgb(255, 255, 255);"/><span style="color: rgb(51, 51, 51); font-family: Arial, "Microsoft YaHei", serif, Tahoma; font-size: 14px; background-color: rgb(255, 255, 255);">总的来说，营销网站，合适中小企业为售出商品或服务项目而设置；响应式网站，合适中大型公司为结合品牌和营销推广二种类型设置，既提升企业形象，也可提升销售业绩和服务项目。</span></p>
